The Pregnancy App That Personalizes Prenatal Screening

How Science Is Revolutionizing Maternity Decisions Through Mixed Methods Research

Introduction

Imagine sitting in a doctor's office, holding a positive pregnancy test, and being handed a list of complex prenatal screening options with unfamiliar terms like "cell-free DNA testing," "nuchal translucency screening," and "amniocentesis." This overwhelming scenario is a reality for millions of expectant parents who must make crucial decisions about genetic screening with limited understanding and significant time constraints 5 . The number of available prenatal tests has increased dramatically in recent years, turning what should be informed choices into stressful dilemmas.

The Problem

Expectant parents face complex decisions with limited understanding and time pressure, leading to stress and uncertainty.

The Solution

A mobile app that explains tests in clear language, helps clarify personal values, and prepares for provider conversations.

Now, envision a different experience: using a thoughtfully designed mobile app on your own time that explains these tests in clear language, helps you clarify your personal values, and prepares you to have more meaningful conversations with your healthcare provider. This isn't a futuristic fantasy—it's the exact solution that researchers in Canada are developing through an innovative scientific approach 1 . This revolutionary app aims to transform prenatal care by empowering women to make informed decisions consistent with their values and preferences before even stepping into their doctor's office.

Understanding Shared Decision-Making in Prenatal Care

What is Shared Decision-Making?

Shared decision-making (SDM) represents a significant shift from traditional medical approaches where doctors made decisions for patients. In the SDM model, healthcare providers and patients work together to make medical choices that align with both clinical evidence and the patient's personal values, preferences, and circumstances 3 . This collaborative approach is particularly valuable in situations where multiple reasonable options exist, each with different benefits, risks, and implications—exactly the case with prenatal genetic testing.

Why Does It Matter for Prenatal Screening?

Prenatal screening decisions are uniquely complex because they involve:

Emotional & Ethical Considerations
Statistical Risks & Probabilities
Benefits vs. Limitations
Personal & Family Values

Without proper support, pregnant women often experience decisional conflict—a state of uncertainty about which course of action to take. Research shows that decision support tools can significantly reduce this conflict by helping women feel more informed and aware of their options 3 .

Mixed Methods Research: The Science Behind the Solution

What is Mixed Methods Research?

The prenatal screening app is being developed using mixed methods research—an innovative approach that strategically integrates both quantitative and qualitative research methods to draw on the strengths of each . Think of it as gathering both the "what" (quantitative) and the "why" (qualitative) to form a complete picture:

Quantitative Research

Collects numerical data (through surveys, metrics, etc.) to answer questions like "how many?" or "how much?"

  • Statistical analysis
  • Measurable outcomes
  • Generalizable findings
Qualitative Research

Gathers non-numerical information (through interviews, observations, etc.) to understand experiences, motivations, and perspectives 4

  • In-depth understanding
  • Contextual insights
  • Rich descriptive data

Why Use This Approach for Healthcare Apps?

Mixed methods research is particularly valuable in healthcare because it:

Multiple Perspectives

Provides different viewpoints on the same issue, validating findings through "triangulation"

Comprehensive Understanding

Builds a complete picture that numbers or stories alone cannot provide

Contextualized Measures

Creates better measures that reflect real-world experiences

As one research guide explains, "Mixed methods can help you gain a more complete picture than a standalone quantitative or qualitative study, as it integrates benefits of both methods" 4 .

Inside the Study: Developing the Prenatal Decision App

The research protocol for the analytical prenatal screening app follows a three-phase, exploratory sequential mixed methods design 1 2 . This means the study begins with qualitative data collection and analysis, then uses those findings to inform a subsequent quantitative phase. The entire process is designed to ensure the final app truly meets users' needs rather than reflecting developers' assumptions.

Table 1: Research Protocol Overview
Phase Primary Focus Methods Participants
Phase 1 Assessing needs and preferences Semi-structured interviews and questionnaires 90 pregnant women and their partners
Phase 2 Decision model development Analytic Hierarchy Process (AHP) Multidisciplinary team and potential users
Phase 3 App development and testing Iterative prototyping and usability testing 15 pregnant women and their partners

Phase 1: Understanding User Needs

The first phase involves in-depth engagement with 90 pregnant women and their partners (if available) recruited from three different clinical settings in Quebec City and Montreal 1 . This diverse recruitment strategy ensures the app will address various perspectives and healthcare experiences. Through semi-structured interviews, researchers explore:

Women's attitudes toward using mobile apps for health decisions

Current use of health-related applications

Specific expectations for a prenatal testing decision app

The simultaneous use of self-administered questionnaires collects sociodemographic information and measures intentions to use such an app and the perceived importance of various decision criteria. The integration of these qualitative and quantitative approaches from the very beginning exemplifies the power of mixed methods to capture both breadth and depth of understanding.

Phase 2: Creating the Decision Model

The second phase employs a sophisticated mathematical approach called the Analytic Hierarchy Process (AHP) to develop the decision model that will power the app 1 . This method allows users to assign relative importance to different criteria when deciding between options. For example, a user might indicate that understanding the accuracy of a test is twice as important to them as considering its cost.

Multidisciplinary Validation Team

Patients

Family Physicians

Decision Science Experts

Engineers

SDM Specialists

Genetics Experts

Bioethicists

The model is validated with both potential users and a multidisciplinary team that includes patients, family physicians, decision science experts, engineers, and specialists in shared decision-making, genetics, and bioethics 1 . This collaborative validation process helps ensure the tool is both scientifically sound and practically useful.

Phase 3: Building and Testing the App

The final phase involves developing a functional prototype based on findings from the first two phases, then testing it through three iterative cycles with 15 pregnant women and their partners 1 . This iterative approach allows researchers to identify and address usability issues early, creating a more polished and intuitive final product. Participants complete questionnaires about their experience, with results analyzed using descriptive statistics to guide improvements.

Iteration 1

Initial prototype testing to identify major usability issues and functional problems.

Iteration 2

Refined prototype testing to improve user interface and experience based on initial feedback.

Iteration 3

Final prototype validation to ensure the app meets user needs and is ready for deployment.

A Closer Look at the Experiment: Methodology and Results

Research Methodology Step-by-Step

The research protocol employs what mixed methods experts would classify as an exploratory sequential design 8 , which begins with qualitative data collection and analysis, then builds toward quantitative testing. Here's how it works in practice:

Qualitative Phase
  1. Qualitative Data Collection: Researchers conduct semi-structured interviews with pregnant women, asking open-ended questions about their decision-making needs, preferences, and challenges
  2. Qualitative Analysis: Interview transcripts are analyzed thematically to identify patterns and insights about what women need in a decision aid
Quantitative Phase
  1. Quantitative Data Collection: Structured questionnaires gather specific information about preferences, demographics, and intentions
  2. Integration: Qualitative findings inform the development of the quantitative instruments and the app design
  3. Model Development: The Analytical Hierarchy Process translates identified criteria into a decision-making framework
  4. Testing: The prototype undergoes rigorous usability testing with target users

Results and Analysis

While the specific study referenced is ongoing, systematic reviews of similar interventions demonstrate the potential impact of such tools. Research shows that digital decision support tools for pregnant women generally:

Increase Knowledge

About prenatal testing options

Reduce Decisional Conflict

By helping women feel more informed

Improve Alignment

Between decisions and personal values 3

Table 2: Impact of Decision Support Tools on Prenatal Screening Decisions
Outcome Measure Effect of Decision Support Tools Significance
Knowledge Higher knowledge scores compared to standard care Women better understand risks, benefits, and limitations of tests
Decisional Conflict Decreased feelings of uncertainty and informed choice Women feel more clear about their values and decisions
Screening Uptake Mixed effects, varying by tool and context Decisions become more aligned with personal values rather than default options

The power of mixed methods research shines through in these findings—while quantitative data shows that knowledge scores improve, qualitative research helps explain why: women report that the tools help them understand complex information at their own pace and clarify what matters most to them personally.

What Makes This App Different?

The current landscape of pregnancy-related mobile apps is crowded, but most have significant limitations. A systematic review of 64 mobile apps containing prenatal genetic testing information found concerning gaps in quality 5 :

Table 3: Quality Assessment of Existing Prenatal Genetic Testing Apps
Quality Dimension Current State in Most Apps Future Needs
Information Coverage Limited number of tests mentioned; incomplete information Comprehensive coverage of all available tests
Evidence Base 98% of apps show no evidence of testing with users Evidence-based development with user testing
Source Reliability 75% provide no references; only 9% cite authoritative sources Credible, well-referenced information from authoritative organizations
Readability High reading level requirements Accessible language and visual information
Customization Limited personalization features Tailored content based on user values and needs

The app being developed through this research protocol aims to address these limitations by incorporating evidence-based information, testing extensively with users, citing authoritative sources, and allowing customization based on personal values and preferences.

The Scientist's Toolkit: Key Components in Decision App Development

Creating an effective decision support app requires more than just programming skills. It draws on a diverse toolkit of research methods, theoretical frameworks, and technical components:

Table 4: Research Reagent Solutions for Decision Support App Development
Toolkit Component Function Application in Prenatal Screening App
Mixed Methods Research Integrates qualitative and quantitative approaches Combines interviews (why) with surveys (what) for complete understanding
Analytic Hierarchy Process (AHP) Multiple criteria decision-making method Helps users weigh importance of different factors in testing decisions
Unified Theory of Acceptance and Use of Technology (UTAUT) Predicts technology adoption Ensures app aligns with user expectations and capabilities 2
Shared Decision-Making (SDM) Framework Guides collaborative patient-provider decisions Structures information to prepare women for conversations with healthcare providers
Iterative Usability Testing Identifies and resolves interface problems Refines app design through multiple testing cycles with real users
Toolkit Visualization

The Future of Prenatal Decision-Making

The development of this analytical mobile app represents more than just technological innovation—it signals a broader shift toward person-centered care in maternity services. By giving women evidence-based information in an accessible format and helping them clarify their values, such tools have the potential to transform the prenatal experience from one of anxiety and confusion to one of empowerment and confidence.

Future Developments
  • More personalized decision support that adapts to individual risk factors and preferences
  • Integration with electronic health records for seamless information sharing with providers
  • Adaptation for diverse cultural contexts to serve varied populations 2
  • Expansion to other healthcare decisions beyond prenatal screening
Collaborative Ecosystem

The ultimate goal is not to replace healthcare providers with technology, but to create a collaborative ecosystem where digital tools prepare patients for more productive conversations with their clinical team. As one researcher noted, these tools "will contribute to high-quality shared decision making between pregnant women and their health care team" 1 .

The Broader Impact

The promise of this research extends beyond prenatal care—it offers a model for how we might approach many complex medical decisions where personal values and scientific evidence must be carefully balanced. In an era of increasingly personalized medicine, such tools may become essential bridges between technical medical information and the unique individuals who must apply it to their lives.

References